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Unexpected Pivot: Lamar Odom Finds a New Calling in Advocating for Senior Housing

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"From the Court to Compassion: Lamar Odom's Unexpected Journey into Senior Care Advocacy"

Lamar Odom, the former basketball sensation and reality TV star, is making waves in an unexpected arena—senior housing. In a surprising move, Odom sold his company, Odom Senior Care, to ZNest.com, an internet platform revolutionizing the way families discover senior living options. Now serving as the Chief Creative Officer in this newly forged partnership, Odom's inspiration stems from personal experiences caring for his 96-year-old grandmother in Brooklyn, New York.

In an interview with CNN, Odom shared the motivation behind his venture into the senior care business, driven by his grandmother's situation. The acquisition and collaboration with ZNest.com, founded by Bennett Kim, proved serendipitous. Kim, intrigued by Odom's entry into the industry, expressed enthusiasm for the collaboration, noting the rarity of celebrities engaging in senior care advocacy.

Together, Odom and Kim aim to simplify the process of finding senior living and care resources, challenging the dominance of referral companies that often prioritize corporate sponsors over genuine assistance. Kim emphasized their goal to democratize data and provide information freely to the public, exploring alternative monetization strategies for sustainability.

Odom's journey has transcended the headlines of his tumultuous past, marked by a 2015 hospitalization due to an accidental overdose. Having overcome struggles with sobriety, Odom is now focused on meaningful endeavors. He emphasizes the importance of decision-making in his current stage of life, highlighting his sobriety and self-care.

Beyond his role at ZNest.com, Odom envisions making a positive impact through senior care and drug rehabilitation centers. His commitment reflects a desire to not only enter a business but to genuinely stand by and contribute to it. As Odom puts it, "That's the only way I can really be involved." This unexpected chapter in Lamar Odom's life showcases a transformation from the spotlight of the court to a compassionate advocate for senior well-being and addiction recovery.

"In this unexpected chapter of Lamar Odom's life, the former basketball icon and reality TV star has seamlessly transitioned from the limelight of the court to becoming a compassionate advocate for senior well-being and addiction recovery. Odom's venture into the senior care industry, marked by the sale of his company to ZNest.com and his role as Chief Creative Officer, is rooted in personal experiences caring for his elderly grandmother.

Teaming up with ZNest.com founder Bennett Kim, Odom seeks to revolutionize the process of finding senior living options, challenging the status quo dominated by referral companies. Their shared vision is to democratize information, providing families with resources free of charge while exploring innovative ways to sustain their mission.

Odom's journey, once overshadowed by personal struggles and headline-making incidents, has evolved into a narrative of resilience and purpose. Overcoming past challenges, Odom now emphasizes the significance of decision-making in his life, highlighting his commitment to sobriety and self-care.

Beyond his role at ZNest.com, Odom envisions a broader impact through senior care and drug rehabilitation centers, underscoring a commitment to stand by and contribute meaningfully to endeavors he embraces. Lamar Odom's unexpected foray into senior care advocacy not only demonstrates personal growth but also signifies a positive shift towards using his influence to make a lasting difference in the lives of seniors and those struggling with addiction."

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